What is LOUD?

LOUD is a family- and women- owned small business providing artistic products and contracted educational services to individuals and businesses in the Pittsburgh’s North Hills and surrounding areas.

Artistic products celebrate humanity, process, language, error, and color with ink, watercolor, acrylic, and mixed media creations on paper and canvas. Offered as original works and reproductions/prints, LOUD art champions feminism, tolerance, resilience, resistance, and pride; and honors the legacy of everyday living.

Educational services are still being developed, but will include expert-led tutoring for students of all ages (children ages 5+ and studying adults) in reading, writing, journalism, speech and debate, and drama; and targeted classes and workshops in movement, creative writing, reading, and drama, which celebrate joy and support.

Mission Statement

The mission of LOUD is simple: to empower all individuals to live loudly. To provide accessible and affordable artistic and educational offerings that encourage clients to celebrate and amplify themselves—their personhoods, talents, and abilities. To embrace themselves wholly and with heart. To learn with urgency and hunger. To move with purpose and joy. To take up space and respect the space of others. To love with passion and resound. To feel deeply. Fervently. To express themselves with confidence and strength. To command time and attention. To speak up. To speak out. To listen. See and be seen. Hear and be heard. Sing and shout and say with vibrato. To shake the earth with their sound. To ripple. Echo. 

A Note on LOUD’s Mission Statement

Sometimes being LOUD is knowing when to stay silent. Each of us holds an intersectional, individual identity. While our individual identities are unique, we share parts of them with others, and the collective embrace and representation of those identities through speech and action is essential for a more equitable and happy humanity. However, not all identities are ours to individually claim.

We are a remarkably diverse species. No one person belongs to every anthropological group, and, because of oppressive societal structures, members of different groups receive different societal treatment—they are not all given the same space to be seen and heard. When we are not members of certain groups, we act as allies for group members, and as allies, it’s our job to help create space for them, rather than to fill it. Sometimes, to do that, we need to use our own voices and privilege. To be, traditionally, LOUD. But many other times, being LOUD means elevating voices which have historically been silenced by growing quiet.

The women who run LOUD are a privileged bunch who are, every day, learning. Though we make active efforts to study diversity, equity, and belonging (DEIB), we are very much still figuring out strategies for balancing speech and silence, and working to navigate effective allyship. Those efforts, too, are part of our mission—to join with clients, participants, and partners to create a kinder, more equitable world through our work.

Meet the Team

  • A. Scalo

    CREATIVE DIRECTOR & FOUNDER

    A. Scalo is a creator and education professional in the Greater Pittsburgh region. She founded LOUD in 2024 with the support of her mom and sister, who are the most amazing people on the planet. She loves cats and hates the patriarchy, and is trying to use her art to bring it down. Oppressors be warned. Muahahaa.

  • Pam Scalo

    COMMUNITY RELATIONS & BUSINESS MANAGER

    Pam Scalo is a goddess divine. The single mother of three crazy children, she possesses the strength and energy of a thousand suns. Despite maintaining the tech savvy of a squirrel, she fosters the capability, wisdom, and determination of Bruce Wayne after Bane “breaks” him in “The Dark Knight Rises,” and is incredibly loved.

  • Sasha Jantsch

    MARKETING & DEIB MANAGER

    Sasha Jantsch is the literal Sun Queen. Brilliant, beautiful, empathetic, informed, patient, capable, inspiring, and kind; she is the human equivalent of mac n’ cheese. Equipped with a newly administered degree in gender and diversity studies, she is challenging systems of oppression as a real-life superhero with her sidekick and minxy cat, Meeko.

What’s in a name?

Language matters. The core of communication and conceptualization, language is what allows us to understand and connect with one another. We think and speak in language, and language pervades every element of our lives. It holds knowledge, history, community, and culture, and, how we use and wield it—how we apply it to ourselves, others, and the world around us—means a great deal.

Because of this, we thought really carefully about what to name our company—what language to use to communicate our purpose and goals. We seriously considered “(im)perfect,” “abstract,” and a few similar names before landing on “loud.” As women, “loud” seemed to resonate with us. Despite the three generations between us, we’d each experienced someone using it to cause us shame and make us smaller or silent, but ultimately recognized it as a source of power, as an indicator that we were doing something right: using our actions and voices to live unabashedly and unapologetically as ourselves, without bringing harm to others. The mission of LOUD is to help others do the same, so we made it our name.

Witness our journey and share our joy.

Check out our photo gallery below.

Let’s be friends. Contact us to learn about who we are an what we can offer.

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